Glossary of Terms
Stage
Discovery Before you start building a service, you need to find out whether users need it and whether other services exist... you shouldn’t start building your service in discovery
Alpha …build prototypes of your service… test with users… demonstrate is technically possible
Beta

…objective is to build a working version of the service… handle real transactions and work at scale… keep improving and replace or integrate with existing services

You must launch your service in private beta before you launch it in public beta

  • Private: A private beta is a beta that isn’t open to everyone – constrained user base
  • Public: A public beta is a version of your service that’s available for any member of the public to use
Live The live phase is the time to keep improving your service based on user feedback, analytics and your ongoing user research